# Darwin media kit

Writing about Darwin? Start here for logos, product screenshots and pitches you can copy, plus the launch film and a way to get in touch.

[Download the complete media kit](https://www.meetdarwin.ai/media-assets/darwin-media-kit.zip)

## At a glance

Darwin is self-improving AI website chat that helps turn your existing traffic into booked meetings and keeps getting better without constant tuning from your team.

- **Product:** Darwin

- **Category:** Self-improving AI website chat

- **Who it’s for:** Marketing and growth teams, startups and sales teams

- **Founder:** [Ari Goldstein](https://www.meetdarwin.ai/blog/authors/ari-goldstein)

- **Based in:** United States

- **Website:** [meetdarwin.ai](https://www.meetdarwin.ai)

- **Pricing:** [Current plans and booking fees](https://www.meetdarwin.ai/pricing)

## Logos and icons

The original Darwin wordmark and bird-D, ready for light and dark backgrounds. The icon pack includes web, social, Apple, Android and desktop formats.

[Download the logo and icon pack](https://www.meetdarwin.ai/media-assets/darwin-logo-icon-pack.zip)

[plum wordmark SVG](https://www.meetdarwin.ai/media-assets/brand/darwin-wordmark-plum.svg)

[paper wordmark SVG](https://www.meetdarwin.ai/media-assets/brand/darwin-wordmark-paper.svg)

## Brand guidance

Keep the logo in proportion and leave clear space around it. Use plum on light backgrounds and paper or white on dark ones. The bird inside the D stays transparent; it takes the color of the background.

Use the wordmark as supplied; its D is already part of the name.

- Plum: #382b47

- Lime: #d7f5ad

- Paper: #fbfafc

- Lilac: #ded0ed

## Pitches

For marketing and growth teams, startups and sales teams.

### Tagline

Self-improving AI website chat that books more meetings.

### Compact description

Self-improving AI website chat that books meetings and keeps getting better on its own.

### One sentence

Darwin is self-improving AI website chat that helps turn your existing traffic into booked meetings and keeps getting better without constant tuning from your team.

### Short description

More meetings from the traffic you already have. Darwin is self-improving AI website chat that gets visitors talking and booking, then keeps getting better at it on its own. Your team gets more opportunities without another chatbot to constantly tune.

### Medium description

You work hard to bring the right people to your website. Darwin helps turn that interest into conversations and booked meetings. And it keeps getting better at it on its own.

Darwin’s self-improving AI website chat learns what gets visitors talking and booking, then puts those improvements to work automatically. You get more from the traffic you already have, without constantly tweaking your chatbot or running tests yourself.

Your team gets the conversation behind each meeting, so the first call can start with what the prospect actually needs.

### Long description

Darwin is self-improving AI website chat that helps you book more meetings from the traffic you already have.

Interested visitors don’t always reach out. Darwin helps you start that conversation while they’re on your site, give them the answers they need and turn their interest into time on your calendar. Your team can read the conversation before the call and go in knowing what matters to the prospect.

Darwin then keeps working to win the next meeting. It learns what gets visitors talking and booking, and puts those improvements to work on its own. You get chat that keeps improving after it goes live, without a new testing project or a chatbot that needs constant attention. Your team can focus on winning the business.

## Product screenshots

Need a picture of Darwin for your story? These eight show the chat, a meeting booked inside it, the product getting better on its own, custom branding, website knowledge and setup. Click one to look closer, or grab the full-size PNG.

- [Darwin](https://www.meetdarwin.ai/media-assets/screenshots/darwin-01-cover.png) — Cover reading “Self-improving AI website chat. Built to book.” beside the Darwin chat and its meeting form. PNG, 1920 × 1080.

- [More meetings](https://www.meetdarwin.ai/media-assets/screenshots/darwin-02-more-meetings.png) — “More meetings. From the traffic you already have.” beside Darwin explaining how it improves its chat openers. PNG, 1920 × 1080.

- [Gets better on its own](https://www.meetdarwin.ai/media-assets/screenshots/darwin-03-self-improving.png) — “Gets better. On its own.” beside Darwin’s pricing-page opener tests and a conversion chart. PNG, 1920 × 1080.

- [Booking in the chat](https://www.meetdarwin.ai/media-assets/screenshots/darwin-04-book-the-meeting.png) — “From interested to on your calendar.” beside Darwin’s in-chat meeting form at the work email step. PNG, 1920 × 1080.

- [Answers in the moment](https://www.meetdarwin.ai/media-assets/screenshots/darwin-05-answer-while-interested.png) — “Answer while they’re still interested.” beside Darwin answering whether someone needs to watch the chat. PNG, 1920 × 1080.

- [Your brand](https://www.meetdarwin.ai/media-assets/screenshots/darwin-06-your-brand.png) — “Make every conversation feel like you.” beside two Darwin chats styled in different brand colors. PNG, 1920 × 1080.

- [Website knowledge](https://www.meetdarwin.ai/media-assets/screenshots/darwin-07-website-knowledge.png) — “Your website. Their questions. Answered.” beside Darwin’s knowledge settings listing the website pages it learns from. PNG, 1920 × 1080.

- [Setup from a URL](https://www.meetdarwin.ai/media-assets/screenshots/darwin-08-easy-onboarding.png) — “Start with a URL. Darwin does the setup.” beside Darwin reading a website and picking up its brand. PNG, 1920 × 1080.

Updated September 27, 2026. The numbers and the Acme workspace in these images are examples, not customer results.

## Launch film

[Watch with captions and transcript](https://www.meetdarwin.ai/videos/darwin-launch-film)

## Media enquiries

Working on a piece about Darwin? Email us with what you’re covering and when you need it. You can ask for an interview, a quote or a different image.

[press@meetdarwin.ai](mailto:press@meetdarwin.ai)

Updated: 2026-09-27. Canonical page: https://www.meetdarwin.ai/media

