# Make and share personal links

Links → New link: name a personal link, choose the page it opens and the greeting it opens with, save it, then choose your email tool (HubSpot, Instantly, Apollo, Outreach, Salesloft, lemlist or CSV) and copy the link into your email.

This is the Markdown version of https://www.meetdarwin.ai/help/links/make-and-share-personal-links, published by Darwin and generated on 27 October 2026.

Find it in Darwin: Links (https://app.meetdarwin.ai/admin/links). Updated Oct 26, 2026.

Make a link for each campaign or list, give it a greeting, and paste it into your emails. Each person who clicks it gets the greeting with their own name.

_Screenshot: A link’s page: Results with 27 clicks, 13 chats and 6 outcomes, the Link section with its name and the page it opens, the Greeting section showing Founder outreach and what the chat says, and For your emails with HubSpot and the link to paste._

1. **Add a link**

   On **Links**, select **New link**. The link's page opens. Under **Link**, type a **Name** your team will recognize and the **Page it opens**, such as `/pricing` or a full address.

   With no links yet, the page shows **Create your first link** with a **New link** button.

2. **Choose its greeting**

   Under **Greeting**, pick one in **Opens with** (1). Each greeting in the list shows how many links use it and its first words. **No greeting** opens the page with its usual opening message, and the agent still knows who arrived.

   To write a new one, select **New greeting** (2). Darwin asks you to **Create greeting**, then opens the greeting's page with this link already connected, and the two save together. See [Write greetings](https://www.meetdarwin.ai/help/links/personal-link-greetings).

   _Screenshot: A new link: Name LinkedIn · November, Page it opens /pricing, and under Greeting the Opens with picker reading No greeting marked 1 and New greeting marked 2._

   _Screenshot: The Opens with picker open: No greeting, The page's own opening, then Founder outreach, Proposal follow-up and Webinar follow-up, each with 1 link and its first words._

3. **Save the link**

   Select **Save link** in the bar at the bottom. **Discard** cancels. Until the link is saved, its copy button reads **Save to copy**.

   Once a link is saved with a greeting, it keeps that greeting, so everyone you've already emailed sees what you sent them. The picker shows a lock and **Locked: a link keeps its greeting once saved**. To change what the chat says, select **Edit greeting**: the change reaches every link that uses that greeting.

   _Screenshot: The bar at the bottom of a new link: Unsaved changes, Discard, and Save link highlighted._

   _Screenshot: A saved link's Greeting section: Opens with showing Founder outreach with a lock, marked 1, and Edit greeting marked 2, then what the chat says, Steers toward and the reply buttons._

4. **Copy the link into your email**

   Under **For your emails**, choose your **Email tool** (1): HubSpot, Instantly, Apollo, Outreach, Salesloft, lemlist, or **Other / CSV**. The **Link** (2) shows the address with your tool's merge fields. Select **Copy link** at the top of the page, or on the link's row in the table, and paste it into your email or sequence.

   Your email tool fills in each person's details when it sends. When Jane clicks, your page opens and the chat greets her by name.

   _Screenshot: For your emails: Email tool set to HubSpot marked 1, and the Link with HubSpot merge fields for email, first name and company marked 2._

   _Screenshot: The top right of a link's page: the more menu, Copy link highlighted, and close._

## Add links from a greeting

A greeting's page lists every link that opens with it. To add another, type its name and the page it opens in the row under the list, then select **Add link** or press Enter. Save the greeting to keep it. See [Write greetings](https://www.meetdarwin.ai/help/links/personal-link-greetings).

## Change or delete a link

Select a link in the table to open its page, change its **Name** or **Page it opens**, and select **Save link**.

To delete it, choose **Delete link** from the **⋯** menu at the top of its page, then **Save changes** in the bar below the list. Until you save, **Discard** brings it back.

The address you copy carries the page and the link's ID. Emails you've already sent keep the page they had, so after changing **Page it opens**, copy the link again for new emails. The greeting is looked up by the link's ID, so a change to the greeting reaches every email already sent.

## Make links from your CRM, code or AI assistant

Your email tool's merge fields are enough for most sequences. When you'd rather keep each person's own address on their CRM record, or make links in bulk, Darwin makes them for you, with every detail already filled in:

- **Zapier:** the **Create Personal Link URL** action makes one person's address, for example when a contact joins a HubSpot list, so you can save it to a contact property. The **Personal Link Opened** trigger tells Slack or your CRM the moment someone opens theirs. See [Connect Zapier](https://www.meetdarwin.ai/help/crm-and-automation/zapier).
- **API:** `POST /v1/personal_links/{id}/urls` returns up to 1,000 addresses per call, each with the greeting that person will see. Links, greetings and their visits have their own endpoints, and the `personal_link.opened` webhook fires on each new visit. See [Give every prospect their own personal link](https://docs.meetdarwin.ai/guides/personal-links).
- **AI assistant:** ask Claude, ChatGPT or Cursor "Make Darwin personal links for these prospects" with a list, or "Write a greeting for our webinar follow-up." See [Use Darwin in Claude, ChatGPT or Cursor](https://www.meetdarwin.ai/help/ai-and-browser/ai-assistants).

Addresses made this way stay valid when you change the greeting, like the ones in emails you've already sent.

## Good to know

- A link with a greeting only asks your email tool for the details the greeting uses, plus the email address. If you add a name or company to the greeting later, copy the link again. A link without a greeting asks for every detail, so the agent knows who arrived.
- **Other / CSV** uses placeholders like `FIRST_NAME` and `COMPANY`. Replace them with your tool's merge fields, or fill them per row in a spreadsheet.
- If your email tool couldn't fill in a detail and the link arrives with something like `{{firstName}}`, Darwin ignores it and uses your fallback words.
- Opening your own link to check it doesn't count in its results: visits from your team and test browsers are left out.
- The **Links** table has views for **All links**, **With a greeting**, **Without a greeting** and **Getting outcomes**.
- A workspace can have up to 100 links.

- [Write greetings](https://www.meetdarwin.ai/help/links/personal-link-greetings): What the chat says, its buttons, what the agent knows and where it steers.
- [Results and follow-up](https://www.meetdarwin.ai/help/links/personal-link-results): See each link's clicks, chats and outcomes.
