# Openings now compete on booked meetings

Opening tests count the visitors who reach booking, not just the ones who chat.

This is the Markdown version of https://www.meetdarwin.ai/changelog/openings-compete-on-meetings, published by Darwin and generated on 23 October 2026.

Feature · October 3, 2026

Every page on your site tests its own opening message. Until now a test counted conversations. Now it counts the step that matters: visitors who saw an opening and then saw booking times, asked for a meeting or booked.

New openings are written for a buyer at that page's stage, with two reply buttons under the message. Each test tries one new opening against the current one, and a winner has to hold up under daily checks before Darwin applies it.

[See self-improvement](https://www.meetdarwin.ai/features/self-improvement)